Master Program
Course offerings for master students
|
course |
cre-dits |
classifica-tion |
semester |
prerequisites |
Mandatory Elective Courses |
6 |
Lecture |
SoSe |
None |
|
6 |
Lecture + exercise |
SoSe |
Successful partici- |
||
Marketing Seminar | 6 | Seminar |
WS |
Must: Successful partici- |
|
|
Einführung in das wissenschaftliche Arbeiten/Introduction to scientific work (BA/MA), (deutsch/englisch)
|
Self-study |
Every semester |
Offered to students who are writing a seminar paper or thesis at the Institute of Marketing in the respective semester. |
Requirement for writing a master thesis at the Institute of Marketing
- Successful participation in the marketing seminar and in the course "Advanced Marketing Modeling" and "Marketing Management".
- subject to modifications -